Google Ads

Reaching the Right Audience at the Right Time with Precision and Impact

Google Ads is one of the most powerful advertising platforms available — giving your business the ability to reach potential customers at the exact moment they’re searching for your products or services. At Vistra, we create data-driven, performance-focused Google Ads campaigns that drive qualified traffic, generate leads, and deliver measurable ROI. From strategy and setup to optimization and scaling, we manage every aspect of your advertising journey.

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Campaign Strategy & Keyword Planning

Success with Google Ads starts with a clear strategy and smart keyword selection. We conduct in-depth research to identify high-intent search terms, analyze competition, and structure campaigns to align with your business goals. This strategic foundation ensures your ads appear in front of the right people — when they’re ready to take action.

What we offer

Our Approach to Google Advertising

We don’t believe in one-size-fits-all campaigns. Our team takes the time to understand your business goals, target audience, and competition. We then build tailored Google Ads strategies that align with your objectives, ensuring every dollar you spend works effectively. Through continuous monitoring and optimization, we keep your campaigns performing at their best.

Search Ads

Get in front of customers when they’re actively searching for what you offer. Our Search Ads campaigns focus on keyword intent, compelling ad copy, and smart bidding strategies to maximize visibility and conversions.

Display Ads

Increase your brand’s visibility with visually engaging Display Ads that appear across Google’s vast network of partner sites. We design eye-catching creatives and use audience targeting to keep your business top of mind.

Shopping Ads

For ecommerce businesses, Shopping Ads are a game changer. We create optimized product feeds, structure campaigns for performance, and use advanced bidding strategies to drive high-quality traffic that converts.

Performance Max Campaigns

Take advantage of Google’s AI-powered Performance Max campaigns to reach audiences across all Google channels — Search, Display, YouTube, Gmail, and Discover — using one powerful campaign. We manage targeting, creative assets, and data analysis to get the most out of this format.

Remarketing Campaigns

Bring back users who have already shown interest in your products or services. Our remarketing strategies re-engage past visitors with targeted ads that increase conversions and reduce lost opportunities.

Campaign Optimization & A/B Testing

We continuously test ad copy, creatives, landing pages, keywords, and bidding strategies to refine performance. Our data-driven optimization process ensures your campaigns evolve to deliver the best results over time.

YouTube Ads

Tap into the power of video with YouTube Ads. We create targeted video campaigns that build brand awareness, drive engagement, and convert viewers into customers. From skippable in-stream ads to bumper ads and discovery formats, we craft compelling video strategies tailored to your goals and audience — reaching users where they’re watching.

How it Works

Our Google Ads Process

Discovery & Strategy

We analyze your business goals, target market, and competition.

Campaign Structure & Setup

We build optimized account structures, select the right campaign types, and set targeting parameters.

Ad Creation & Launch

We write persuasive ad copy, design creatives, and launch campaigns.

Monitoring & Optimization

We track performance daily, adjust strategies, and implement data-driven improvements.

Why Google Ads Matter